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Why Internet Marketing kicks B2B’s butt – WIIFM!

I’ve spent some time ruminating about this question – why does it happen… Scenario A) A company has a great product, a large marketing budget, hires salespeople or distributors, but come up woefully short on sales year to year. Scenario B) Some upstart company (usually using a substandard website from a single home computer), has […]

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Houston we have a problem… but I can tell you how to fix it

Happy Sunday readers, I’ve been thinking about Apollo 13 recently.  Rent the movie for the complete story.  Here’s the synopsis: Three astronauts traveling to the moon have a series of problems while on a space mission.  They had to use their wits, and through the power of logic, come up with some creative solutions quick. […]

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Meditation Monday – A little belief goes a long way

Posted by Christine on February 6, 2012 in Motivational Thoughts, Shark Tank Blog, Social Marketing News, Weekly Biz Buzz Blog |

I began thinking about belief last night during the Superbowl.  Anyone who is not a football fan, or doesn’t know the Giant’s motto – Believe.  That’s what they did in spades – Eli and team knew in their minds it was a fact they would come home with the Lombardi trophy.  Congratulations to Big Blue […]

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Rule of Three

Posted by Christine on February 2, 2012 in Motivational Thoughts, New Clients, Shark Tank Blog, Weekly Biz Buzz Blog |

Today I gave someone a task – for the next 30 days think of three things everyday you want to do to have more abundance.  While I wasn’t the creator of this exercise I think it is extremely valuable.  I have to give credit to other personal development coaches such as Tony Robbins and Jack […]

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Step back from the ledge

Posted by Christine on January 26, 2012 in Motivational Thoughts, Shark Tank Blog, Weekly Biz Buzz Blog |

I spent some time today pondering. When I was a kid my friends and I went rock climbing.  The trip up the mountain was scary, and at one point I almost fell backwards onto jagged rocks.  After hours of climbing we made it to the top.  The funny part when we got there, the other […]

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Gas Prices & Your Business

Posted by Christine on May 2, 2011 in Motivational Thoughts, New Clients, SMB Marketing Blog, Weekly Biz Buzz Blog |

Hey readers, I was going to go off on the price of gas, but what is it going to solve? I don’t have any pressure on the oil company, except to drive less. Or create a business where I don’t need to commute 30+ miles to earn a living. So I’m going to change gears […]

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Stop the Do It Yourself madness

Hey LIR readers… Just checked out my mashable feed on Facebook. There was an excellent article about 5 jobs startup business owners shouldn’t do themselves. 1) Copywriter 2) Copy Editor 3) Facebook Marketer 4) SEO consultant 5) Email Marketing Specialist Reading the comments I want to add Mobile Marketing & PPC Marketer. Here’s a link […]

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Spiritual Marketing Thought

Posted by Christine on March 30, 2011 in Motivational Thoughts, SMB Marketing Blog, Weekly Biz Buzz Blog |

Today’s thought – Stop being a victim and choose to be the victor. Let your life become a testimony to what you have to offer to people.  You will succeed when your personal mission, and your passions line up.  Give 100% of yourself to the mission of your life.  People will respond. Go deep and […]

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Talking yourself out of a sale

Posted by Christine on March 6, 2011 in Social Marketing News, Weekly Biz Buzz Blog |

Hello All Readers- This has been a crazy few weeks.  Time seems to fly when your immersed in work.  I don’t need to go into specifics, but let me tell you my head is swimming.  The past few weeks have been a whirl-wind of sales calls.  Most of them amounted into “much ado about nothing.”  […]

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Lady In Red Marketing – Social Marketing for Small Business

Posted by Christine on February 24, 2011 in SMB Marketing Blog, Social Marketing News, Weekly Biz Buzz Blog |

My thoughts center around measurement today. I know we’ve all had a long, cold (and here in Connecticut) snowy winter.  How much snow?  By most people’s estimation – too much, but by skiers estimation not enough… At my house we’ve had about 95 inches of the white stuff.  Which equal the following metrics.  I measure […]

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